quarta-feira, março 10, 2004

Publicidade para os mais pequenos

"Of the $8 billion in advertising targeted at children last year, $3 billion
was on food ads alone. Very little of that encouraged kids to eat their
vegetables, most promote high-calorie, low-nutrition brands and health
experts are staring to make a connection between these ads -- many seen
during children's television shows -- and the rising rate of obesity in
in Broadcasting Cable (exige assinatura).

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